In today’s technologically driven landscape, for a business to have an online presence is extremely important.

However, that’s not the end of it. You’ll have to ensure that the marketing is done right. This way, you’ll be able to see your business appearing ideally on the first page of Google, target your intended audience across social media, and optimize your paid ads for better ROI.

We at SBL Singapore understand the fear of retrenchment, especially during such a difficult time. If your job is in danger, you can reorient yourself into a lucrative niche, such as digital marketing.

The digital marketing industry is on the rise, with plenty of jobs in the near future. Plenty of experts predict a high demand for executives in this field, so you need to be prepared accordingly.

The jobs in this field offer flexible schedules, and you can outsource your work easily. If you get a certificate to attest your skills, you’ll be more in demand and chances are you’ll receive a good financial reward.

Knowing the basics of SEO, SMO, and PPC is beneficial for your current company, but it’s also an asset if you want to start your own business.

However, it is important to note that such courses do not come cheap. For instance, Singapore Management University’s Professional Certificate In Digital Marketing runs up to $10,272. A digital marketing course in General Assembly will set you back by about $4,000 – $4,500.

A few months ago, we helped Mrs Miranda Ee in her journey of opening up a new business. She was a paediatrics nurse, working long, difficult hours. After the birth of her first child, she found that, with all her paediatrics knowledge, she couldn’t get the basics of breastfeeding right.

Wanting to give her best to her child, she started learning more about the nuances of breastfeeding. A few years later, Mrs Ee wanted to help other moms who stop breastfeeding too soon because of hectic work schedules or a poor latch.

She enrolled in an IBCLC programme, which she completed successfully. But then, Mrs Ee realised she wanted to be a full-time breastfeeding consultant for the increased flexibility that allowed her to spend more time with her family.

Mrs Ee started her website, but she didn’t have enough money to hire a marketing consultant. That’s why she wanted to enrol in a digital marketing course. Now, her business is thriving and she’s helping more moms build a great breastfeeding relationship with their young ones.

SBL Singapore can also help you with a personalised Digital Marketing Course / Certificate Personal Loan. This loan will cover the expenses for:

• Transport
• Apps you have to download
• Books and research materials
• The actual course fees
• Optional certificate fees

Launched in July 2019, Loan Street aims to provide even more financial assistance to Singaporeans and Permanent Residents (PRs). We also aim to help educate the borrowers on the differences between licensed and unlicensed money lenders (loan sharks) so that they do not fall into the debt trap. To provide more assistance, Loan Street has launched and built the Learn-and-Succeed community that helps individuals upgrade their knowledge, hard skills and soft skills so as to secure better salaries and a higher standard of living. Our objective of the community is for everyone to upgrade and live even better than before.

Loan Street researches on all 158 licensed money lenders in Singapore and narrows down the best financial institutions. With Loan Street’s help, you will be able to secure a Digital Marketing Course / Certificate Personal Loan at an inexpensive and reasonable amount of interest rate. There will also be regular monthly settlements that are affordable so that your wallets will not be strained further. At the same time, our community will be able to help you upgrade your skills and life.